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LinkedIn - probably the best-known of the business-centric networking platforms - seems not to suffer from the same issue, not least because links are forged between you and people you already know, and with their trusted acquaintances. Random invitations are far less likely - and less likely to be fake or malicious.
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The site serves to connect colleagues and ex-colleagues with potential employers and employees. It offers a trusted pool of contractors, freelancers and experts you can call on. By sanctioning someone, you put your own reputation on the line.
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LinkedIn is about recommendations, as well as pure connections. Use your current and past employment history to get recommendations. These are what sell you/your business to new customers or business partners.
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Another way to get noticed is to become a member of a group and contribute to discussions. You can create a group or ask to join one; alternatively, you may be contacted by someone who'd like you to join. Contributing to a group can help raise your profile and give you kudos as an expert in your field of business.
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Or go to our home page to join us on a network your already on
